Innovation, Idea Selection, ValuationLearn Management Articles on management-info.biz. Innovation, Idea Selection, Valuation article will help answer your questions on Management Articles.We at management-info.biz specialize in Management Articles. Management Articles at management-info.biz provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
There is no sure fire route to commercial success, but one can maximize the chances of selecting those ideas that are most likely to succeed. Organizations short of R & D resources must implement such processes. The Economist (2003) states that 3000 bright ideas result in 100 worthwhile projects, which are winnowed down to four development programmes. And four such development programmes are required to stand any chance of getting one winner. So how do we value ideas? There are quite a few categories of evaluation. Some include: a) Those types of ideas that have been most successful in the past. Franklin (2003) notes at least six types, including need spotting, solution spotting, market research resultants, random event, mental invention, trend following. Each type has it’s own percentage of success. b) Fit with the firm. Katz (2003) argues that ideas are more likely to succeed if the firm has i) the strategic fit, ii) the technical expertise and iii) the business competencies to make it work. c) Utterbeck (1994) notes that practical impediments can make or break a valuable idea. For instance, the cultural resistance to condoms in Africa have contributed to the spread of HIV. He has devised the S-curve, which allows relative measurement of ideas against practical impediments. d) The timing of GO and KILL decisions have an impact. When an idea is in the pipeline, a premature KILL decision may not allow the potential of an idea to be fully realised. However, keeping it in the GO state may use up valuable resources that hinder other valuable ideas. e) Success is more likely if the benefits to the consumer have been established. These can be measured in various ways, for example, rating on productivity, simplicity, convenience, risk, fun, image, environmental, purchase, delivery, use, supplements, maintenance, disposal etc. These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com Kal Bishop, MBA ********************************** You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained. Lucky Days. - Successfully tested on Bbc Tv. Free evaluation. Make $31 per sale! The Business End Of Websites. - A real business eBook teaching professional website valuation techniques and the analysis of advertising arbitrage. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 | 80 | 81 |
More Articles:1. Vampire Meetings and How To Slay Them By Peg Kelley Meetings can be like mythical vampires – sucking the life out of intelligent and creative people. And sucking the funds out of businesses. Unfortunately, there are too many of these meetings in business today.A UCLA study said the “typical” meeting includes nine people. If you have nine people in a meeting room for one hour, you have consumed one entire workday – plus some.What about the dollars associated with this? Say the average salary of meeting attendees is $40,000. Their hour… 2. How To Run Your Loan Officer Business It's not just how much money you make as a mortgage loan officer, its how you make your money Do you own your career or does your career own you? For most Loan officers, the business is boss. Working on evenings and weekends is common. And when they do get home, they can't sleep because they have a hundred things to do the next day to make sure no loan falls out. We talk a lot about different marketing concepts and techniques to increase revenue, and make more money. But how we make money is jus… 3. Delegate, Don't Abdicate By Gordon Goh One of the key skills for the leaders of growing businesses is to 'get' the distinction between delegation and abdication.Many managers and business leaders fall into one of two extreme categories:They delegate too little and try to do it all themselves or they give too much away, abdicating both their responsibilities and the prerogatives of power.As their businesses grow, many entrepreneurs try to micro-manage. We've all heard the term, but too often we fail to recognize the symptoms until i… 4. The Communications Myth By David Meyer Living in the 21st Century is truly marvelous, isn't it? We live in a world of instant communications where everything we need to know is right at our fingertips. The moment anything of significance occurs it is instantly transferred around the globe making us the most well informed generation in the history of the world.Why is it then that communications is such a problem in the modern workplace? Why do so many employees believe that key decisions of upper management, or even their immediate … |
||||
