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The truth of the matter is that the World Wide Web has shrunk the world marketplace into one little tiny flea market in the village corner. Competition is fiercely keen and market domination is rare, rapidly diminishing and really a thing of the past. So how is it really done? How did the few surviving giants in today's marketplace achieve things? Actually if you carefully study the situation you will find that they did it in the same way that a person gets to eat an entire elephant. That is a little at a time, consistently until the huge monster is all gone. You can understand how much faster the whole thing can be achieved when every worker and staff member is making their small significant contribution, steadily and consistently. That is where the real corporate challenge for a massive improvement is. In the people who are supposed to drive forward the whole process - your staff. The only way to achieve significant improvements in today's marketplace is to find a way to get everybody pulling together in one direction and to motivate all staff members, without exception, to implement little small ideas all the time. Individually these ideas may not seem to be much, with the tiny improvements they bring, but collectively, the ideas will swiftly drive forward the corporate ship at blinding speed. Admittedly, this is no easy task to accomplish, but it is within reach of any organization that makes the effort. The way to do it is definitely not to take the easy way out and invest everything in a few key, highly productive star employees. Apart from the resentment in the organization that this quite often tends to create, which is fertile ground for sabotage and other negative aspects, the truth is that real impact and improvement can only be achieved through a total team effort.
Copyright © 2006 Chuck Yorke - All Rights Reserved
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